Guidance

We know that designing, or redesigning, a website can be a scary task. But with time, some thought and a bit of creativity, almost anyone can produce a good website. If you can use Word or Facebook or Google, you can do this too!

In part one of our three-part guide on creating a website, we'll cover the important bit that often gets left out: planning!

The majority of our member groups are run by a committee - a group of enthusiastic people who care about their group, want to see it thrive and are willing to take responsibility for making that happen. As well as enthusiasm, a committee position requires good organisational skills, a willingness to give up some spare time and the ability to co-operate with others. And like most things in life, being on a committee will very often give you a sense of achievement and fulfilment – but it can also be tedious and frustrating, especially when things are not going right.

Being active on social media can be a great way for your group to grow your audiences, build relationships, recruit new members and learn from other groups, but it takes effort to make the most of it.

In our getting started guide we covered the basics of setting up accounts and creating your first posts. In this resource we cover our top tips for building an engaged audience and spreading your messages as far as possible.

Marketing is a broad term and covers a huge range of activities. From researching potential audiences to composing social media posts, choosing your group's 'brand colours' to deciding on ticket prices: these activities all feed into how your group is seen; how potential members, audiences and supporters feel about it; and whether they decide to engage with you.

Putting a price on a loaf of bread, a new pair of shoes, or train ticket is something that everyone is used to doing. We expect prices to be associated with these things; we can compare one loaf of bread to another, understand the value of a pair of trainers compared to a pair of flip-flops, or take a train at a different time. Pricing of less material things, like the experience of being in or going to see a music group, can be trickier to navigate.

We know one of the biggest worries music groups have is the long-term financial health of their group. Even groups who make a surplus each year can have that nagging thought: ‘what happens if something goes wrong next year?’ More money would mean less worry and more stability, and perhaps more importantly it would mean more opportunities to try new things and ways of enjoying making music.

At Making Music we work with over 3,700 music groups around the country so we have a pretty good overview of what’s out there, how running a music group works, and some of the common challenges that groups face today. Even with so many groups already out there we hear from people interested in starting up new groups all the time.

If you are putting on a public performance of music you may have to pay royalty fees. It is important that you understand what you obligations are and that you are paying any fees where necessary.

This handbook will help you manage your charity and answers the most common questions about your responsibility as a committee member (trustee) of a charity.

Orchestra Tax Relief (OTR) is a government initiative for instrumental groups (not only orchestras!) where you could receive a payment from HMRC equal to a percentage of your production costs.

Despite being called 'Orchestra Tax Relief':

• the initiative can apply to many types of instrumental group – so don’t be put off if your group is not a traditional orchestra 
• you don’t have to be paying tax to claim it.   

Groups who put on eligible performances can submit a claim to HMRC each year for the payment.